2025 Home Trends Insights

(Click this link to access the Insights)

Navigating the real estate market can feel complex, but with the right insights, you can make informed decisions. Our 2025 Home Trends Insights Report is your essential guide to understanding the forces shaping homeownership today and in the coming year.

Inside this comprehensive report, you’ll discover:

  • The Enduring Value of Homeownership: Explore why Americans continue to view homeownership as a premier long-term investment, surpassing gold, stocks, and other financial assets. We delve into the emotional and financial wealth a home can provide.
  • Market Dynamics and Affordability: Understand the challenges impacting affordability, including down payment concerns and mortgage interest rates. Learn about changing interest rate thresholds, especially among younger generations.
  • 2024 Market Recap & 2025 Outlook: Get up-to-date statistics on home price increases in 2024 and projections for continued rises in 2025, alongside predictions for declining interest rates.
  • Strategic Home Improvements: Find out why many consumers are investing in improving their current residences. We reveal the top ways to add value to your home, including moderate kitchen upgrades, bathroom updates, and fresh interior paint.
  • DIY & Professional Insights: Discover which home improvement projects homeowners are most likely to tackle themselves and when they start renovations. Plus, get professional staging tips that can help any home shine, whether you’re selling or staying.
  • Design Trends for Market Advantage: Learn about the contrasting design preferences of different generations, from Gen Z’s embrace of maximalism to Millennials’ preference for minimalism. Uncover popular design styles like cottage decor and farmhouse, and how they’re growing in popularity.

This report is a valuable resource for homeowners, potential buyers, and sellers looking to understand and capitalize on the latest real estate trends.